Connecting Hospitality Partners Worldwide

Offering a strategic mix of core services to help your business succeed.

Communications

A solid messaging plan can be the key to your success. Earned and social media programs are an inexpensive and very effective way to get the good word out about your business.

Staff Development

The key to success in any business is the right front line staff.  Hiring and training can be tricky. Strategies to  build and maintain a solid staff.

Project Management

Special event? A venture into a new market? Renovation of your business? Sometimes you just need an additional set of hands to get through these stressful undertakings.

Marketing

The appropriate mix of traditional and digital marketing is a challenge.  Let me help you work your way through the opportunities that your competitors are taking advantage of!

Strategic Planning

Looking ahead can be hard for professionals working in the trenches.  A solid and realistic plan makes your business more successful and valuable.

Exit Planning

Everyone needs one.....most people don't have one.  Let's put one together.

About Megan McKenna Smith

Megan Smith has 30 years of business experience, including 6 years as Commissioner of Tourism and Marketing for the state of Vermont following 2 years as a State Representative.  Prior to moving to Vermont where she and her husband purchased and ran The Vermont Inn for 13 years,she spent 15 years in corporate hospitality with Hyatt Hotels and Au Bon Pain.

Check out Megan's Podcast

Megan Smith gained her innkeeping savvy firsthand, co-owning and operating The Vermont Inn for 13 years. In addition to her experience as an innkeeper, Megan brings decades of experience in all aspects of the hospitality industry in urban and rural settings. Most recently she served as Vermont’s State Tourism Director, managing domestic and international marketing campaigns, but never losing sight of the old-fashioned hospitality that innkeepers provide every day. This podcast series will offer relevant strategies, updated insights and encouragement for today’s innkeepers.

“Megan Smith is an expert in hospitality and tourism marketing and operations as well as being a pleasure to work with. I have found Megan quite eager to use her deep knowledge and experience to help others in today’s very competitive business environment. She brings a world of experience gained from marketing and innkeeping in Vermont including networking and sales and marketing at the state, national and international level. As Vermont’s former Commissioner of Tourism and Marketing, Megan is well-suited for her role as a business consultant providing strategic and tactical guidance while sharing her wide network of business connections with today’s hospitality professionals.”

Bill Ackerman
Green Mountain Marketing & Advertising